Business Development Manager


edding is Germany’s most trusted name in ink. For 60 years, we have been the specialist for marking on almost any surface; known for our broad portfolio of quality products and ink expertise. In 2018 we launched edding Tech, the technology arm of edding. Our mission is applying our ink expertise to advanced tech to create smart solutions for the digital world. One of our first innovations is edding compact printers. They are the versatile marking solutions for manufacturing – smart, reliable and ready for Industry 4.0. The edding in-line 12 compact printer integrates seamlessly into production lines while the edding 12 portable compact printer is designed for marking away from the manufacturing floor.

We’ve built a team of experts at our head office in Munich and at our offices across Europe and Latin America. We are looking for a new team member to build the business for our exciting and innovative products in Benelux.

You will be responsible for

  • Developing a go-to-market strategy for the territory
  • Identifying, pursuing and acquiring direct and indirect sales leads
  • Closing and tracking after-sales opportunities
  • Monitoring changing customer needs and competitor activity
  • Working closely with other teams to coordinate the service approach for the client
  • Developing long-term relations with key executives and decision makers within the industry
  • Working cross-functionally with marketing, product development and other internal teams to drive revenue and growth


  • Minimum Bachelor´s degree in Business or Technical subject (e.g. engineering)
  • Minimum of 5 years of direct sales experience in industrial area, proven success developing a market from scratch
  • Good technical and commercial awareness
  • Entrepreneurial mindset and excitement for new technologies
  • Knowledge of marking and coding industry and understanding of production process technologies strongly beneficial. Peripheral industry experience such as food and beverage, packaging or logistics is an asset
  • High level of negotiation, organisational, presentation and servicing skills
  • Fluency in Dutch and English
  • Effective use of Microsoft applications, CRM applications and data analytics tools
  • Strong interpersonal communication skills coupled with team working skills
  • Willingness to travel extensively

What we offer

We know that success is based on the skills and dedication of our team members. Therefore, we maintain a welcoming and friendly working environment that makes exceptional people come and stay. We love to collaborate, and we also encourage independent decision-making when needed. Most importantly, it is your chance to be part of the exciting development of edding Tech, playing your part in building this innovative business from the ground up.

How to apply

To apply, please send your CV and cover letter to

If you have any questions about the company, role and the process, you can reach out to our team members.